Analyze campaign performance using key metrics such as CAC, CPO, CVR, AOV, MER, ROAS, and contribution margin to determine whether campaigns should be stopped, optimized, or scaled.
Conduct thorough due diligence on potential acquisitions, developments, and partnerships, identifying and assessing legal, financial, and operational risks.
Maintain accurate and timely updates in HIMS (Housing Integrated Management System) for purchaser data, SPA status, billing, and collection, and maintain orderly filing/e-filing, proper documentation, prompt payment processing, and imposing late payment interest when required.