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Gamers Hideout Hiring! Full Time CRM - Customer Experience Executive in Selangor - Ricebowl

CRM - Customer Experience Executive

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Working Location

  • Shah Alam Selangor Malaysia

Job Description

Requirements

  

  • Minimum Diploma or Bachelor’s Degree in Marketing, Business Administration, Customer Relationship Management, Retail Management, Communications, or related field.
  • Minimum 1 – 3 years of working experience in CRM, customer service, retail marketing, customer experience, e-commerce support, or membership program management.
  • Good communication and customer handling skills
  • Able to write simple, clear, and professional customer communication messages.
  • Comfortable using Microsoft Excel, Google Sheets, CRM tools, POS customer databases, email marketing platforms, or WhatsApp Business.
  • Organized, patient, service-oriented, and detail-oriented.
  • Able to work closely with retail stores, marketing team, e-commerce team, and warehouse team.
  • Able to work in a fast-moving retail and event environment.
  • Interested in IP brands, character merchandise, lifestyle products, and customer engagement.

Work Availibility Location : Penang & Selangor

Responsibilities

 CRM & Membership Program

  • Manage customer membership database and member profiles.
  • Support member recruitment in stores, events, pop-ups, and online channels.
  • Plan member benefits, birthday rewards, welcome vouchers, repeat purchase rewards, and VIP customer

programs.

  • Monitor member sign-ups, repeat purchase rate, and customer engagement.
  • Work with stores to improve member recruitment and customer data collection.

Customer Engagement & Campaigns

  • Plan customer engagement campaigns through WhatsApp, email, SMS, social media, and in-store communication channels.
  • Support campaigns including birthday rewards, festive greetings, new arrival updates, member-exclusive offers, and VIP previews.
  • Work closely with Marketing Team to prepare customer communication materials and campaign messages.
  • Track campaign response rates, redemption performance, and sales contribution.
  • Support customer engagement strategies to improve repeat purchase and brand loyalty.

Customer Experience Improvement

  • Monitor customer feedback from retail stores, online platforms, social media channels, and customer service touchpoints.
  • Identify common customer issues and recommend improvement plans.
  • Work with Retail Operations Team to improve customer service standards and store experience.
  • Support customer journey improvements from store visit to purchase, after-sales support, and repeat purchase experience.
  • Assist in improving customer satisfaction, loyalty, and brand trust.

Customer Service & Complaint Handling

  • Support customer enquiries, complaints, product issues, exchanges, and service recovery.
  • Coordinate with stores, warehouse, e-commerce, and internal teams to solve customer issues.
  • Maintain proper records of customer cases and follow-up actions.
  • Ensure customers receive clear and polite responses within the expected timeline.

Data & Reporting

Prepare simple CRM and customer reports, including:

  • Member sign-ups
  • Repeat purchase
  • Campaign redemption
  • Customer feedback
  • Complaint cases
  • Customer service response time
  • VIP customer activity

Important Information

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