Collaborate closely with the sales team to support their efforts in achieving sales targets, including the development of effective point-of-sale (POS) materials, trade promotions, and sales incentives.
Support the planning and implementation of paid social media advertising campaigns, including audience targeting, budget management, and performance tracking, to drive traffic and conversions.
Conduct thorough cost analysis and market research to identify cost-saving opportunities and mitigate supply chain risks, regularly evaluating supplier performance against key metrics.
Know the Brand – Develop a strong understanding of clients’ businesses, objectives, target audiences, and advertising approaches to ensure every piece of content has a clear purpose.