Ensure seamless setup and operation of all technical equipment (cameras, microphones, switchers, streaming software) by conducting pre-event testing to confirm all systems are functioning optimally.
Ensure live streams meet technical standards and platform-specific requirements (e.g., TikTok, Shopee) for consistent, high-quality delivery.
Collaborate closely with the production team to plan, coordinate, and execute high-quality live streaming events and schedules.
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Verbal Communication
Sales & Persuasion Skill
Interaction & Engagement
Presentation & On-Camera Confidence
Live streaming or hosting experience
Retail or sales experience
Product demonstration skills
Sales closing and upselling techniques
Customer engagement and interaction
Public speaking and presentation
Communication and interpersonal skills
Confidence in front of a camera
Content creation (short videos/Reels/TikTok)
Basic knowledge of Shopee Seller Centre or Shopee Live
Adaptability and quick thinking during live sessions
Goal-oriented with the ability to achieve sales targets
TikTok Content Creation
Live Streaming
Social Media Management
Video Editing
Audience Engagement
Product Demonstration
Sales Promotion
Sales Promotion
Social Media Marketing
Collaborate with sales & marketing team on other promotional planning and activities.
On-camera expression skills, clear eloquence and logic, basic control ability, product explanation skills, conversion guidance techniques, audience interaction, good collaboration and feedback ability with operations.
Strong affinity and trustworthiness, able to participate in live streaming planning, proactive in making suggestions, understanding of product selection logic and live streaming scripts, team awareness, able to cooperate with review improvement.
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Live Streaming
Content Creation
Community Management
Social Media Marketing
Data Analysis
Performance Tracking
Trend Analysis
Communication Skills
Problem Solving
Adaptability
Team Collaboration
Manage and maintain the live stream environment, ensuring smooth technical operations, including camera setup, lighting, and audio quality.
Analyze live stream performance metrics, such as viewership, engagement rates, and conversion rates, to identify areas for improvement and optimize future content.
Stay up-to-date with the latest trends and best practices on Shopee and TikTok live streaming platforms to ensure content remains fresh, relevant, and competitive.
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Collaborate with the marketing and sales teams to align live stream content with overall campaign objectives, product launches, and sales targets.
Analyze live stream performance metrics, such as viewership, engagement rates, and conversion rates, to identify areas for improvement and optimize future streaming strategies.
Stay up-to-date with the latest trends in e-commerce, live streaming technology, and social media to continuously enhance the quality and effectiveness of broadcasts.
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Support tasks: Assist with additional tasks related to live broadcasting as directed by supervisors.
Daily live streaming: Host live streaming sessions on TikTok, Shopee, and Lazada to showcase clients products and handle customer inquiries.
Product demonstration and sales: Demonstrate products naturally and persuasively, engage viewers, facilitate orders, and answer questions in real time.
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* Operations Synergy: Coordinate closely with the backend operations team to align product sequencing, vouchers, and sample inventory.
Career Growth / Fast Track: Outstanding performers will be*mentored and trained into Live Stream Operations or Management roles**, with opportunities to lead local talent teams and manage MCN backend operations.