Engage with potential and existing clients through various communication channels, build strong relationships, and provide exceptional customer service to ensure client satisfaction and retention.
Collaborate with internal teams (sales, product development, design) and external agencies to ensure seamless campaign execution and timely delivery of marketing materials.
Optimize social media posts (language, tone, message) based on our target audience’s behaviors through A/B testing and data analysis to improve effectiveness of social media campaigns.
Conduct market research and competitor analysis to identify trends, opportunities, and potential threats, providing insights to inform marketing strategies.
Collaborate with the admissions and academic teams to understand program offerings and target audience needs, translating these insights into effective marketing messages and campaigns.