5 to 8 years of experience in performance marketing, with at least 3 years in a senior or lead role with direct ownership of paid media strategy and execution in an e-commerce, DTC, consumer goods, FMCG, or retail business
Proven track record managing 7-figure paid media budgets with direct accountability for revenue and ROAS outcomes
Regional or multi-country campaign experience preferred — has managed campaigns across multiple SEA markets, not just a single country
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Currently pursuing or recently completed a Diploma/Degree in Marketing, Mass Communication, Media, Creative Multimedia, or related field • Strong interest in social media, content creation, and digital marketing • Basic knowledge of Canva, CapCut, or similar editing tools • Comfortable appearing in or assisting with content/videos is an advantage • Creative, proactive, and willing to learn • Good communication skills and attention to detail • Able to work independently and in a fast-paced environment
Serve as the primary brand custodian for 2-4 assigned brands, ensuring seamless alignment between the brand's philosophy, positioning, marketing initiatives, and operational execution.
Translate brand philosophy into actionable marketing initiatives that drive awareness, reputation, and revenue.
Uphold brand standards across all touchpoints, including digital, in-store, media, and partnerships, adapting strategies for different formats (e.g., luxury fine dining vs. high-energy nightlife).
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Bachelor’s degree in Communications, Marketing, or a related field.
2–4 years of experience in social media, digital marketing, content strategy, or a related role, preferably within an agency environment.
Strong understanding of social media strategy, platform best practices, audience behaviour, and content optimisation across Instagram, TikTok, Facebook, YouTube, LinkedIn, and X.
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