Analytics & ROI Tracking:Define metrics and benchmarks (e.g., Reach, Engagement Rate, Conversion, CPA, EMV) to evaluate campaign success.Reporting & Insights: Synthesize executive data tracking into high-level performance reports and actionable strategic insights for senior leadership and key stakeholders.
Collaborate closely with the sales and marketing teams to develop and execute product launch strategies, promotional materials, and sales enablement tools.
Contract Administration:Handle post-contract duties, including evaluating monthly progress claims, preparingVariation Orders (VO), and resolving final accounts with clients and subcontractors.