Develop and manage event budgets, tracking expenditures to ensure financial objectives are met without compromising quality.
Evaluate the success of each event through key performance indicators (KPIs) and attendee feedback. Use insights to refine future strategies and improve overall event execution.
Work closely with marketing, sales, and product teams to ensure cohesive messaging and branding across all events.
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Exercise customer-centric business thinking, addressing customer needs ranging from overarching commercial strategy to complex operational, technical integration, and IT security challenges
Conduct market intelligence, competitive analysis, and customer segment profiling to identify new growth opportunities across both public and private healthcare sectors
Lead promotional campaigns, customer workshops, participation in industry congresses, and capability building for local commercial teams to build brand authority in digital health
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Handle B2B/dealer marketing, including campaigns and resources for spas, salons, aestheticians and dealers, plus helping develop a professional resource platform similar to PevoniaPro.
Improve website marketing and customer experience, including landing pages, product finders, skin quizzes, customer journeys, calls-to-action and conversion-focused improvements.
Manage e-commerce and digital marketing across Shopee, Lazada, TikTok Shop, websites and social media, while monitoring sales, traffic, conversion, AOV and product performance.
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Consultant & Stakeholder Engagement: Act as the primary marketing voice in Product and CCM engagement meetings with internal and external consultants. Provide data-backed strategic input derived from market research and past launch performance.
Design & Compliance Oversight: Review and assist in preparing DRM’s presentation for design approval from a commercial marketing perspective.
Legal & Launch Asset Review: Oversee the review of Sales & Purchase Agreement (SPA) Drawings alongside the Head of Marketing & Sales, ensuring absolute readiness prior to launch. Review car-park allocations and By-Laws Agreements for high-rise developments.
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