Education: Bachelor’s Degree in Marketing, Business Administration, Digital Media, Statistics, Information Technology, Business Information System or a related discipline.
Experience: Minimum 1 to 2 years of hands-on experience in CRM, Mobile App Marketing, Digital Engagement, or Loyalty Marketing.
Core Competencies:Proven track record in driving app user adoption, active engagement, and retention strategies.Strong familiarity with mobile app metrics (MAU, retention cohorts, conversion rate optimization).Direct experience in loyalty program management, gamification, and digital customer journeys.Basic understanding of cross-functional workflows (working alongside IT developers, marketing teams, and customer service ops)....
Own end-to-end delivery for assigned ICT infrastructure projects, from initiation through testing, commissioning and handover, ensuring scope and timelines are met.
Create and maintain clear project execution plans, schedules, budgets and resource lists to keep multiple projects on track.
Track project progress, milestones and costs, raise and manage change control, and close out issues to maintain delivery quality....