Bachelor’s degree in Communications, Marketing, or a related field.
2–4 years of experience in social media, digital marketing, content strategy, or a related role, preferably within an agency environment.
Strong understanding of social media strategy, platform best practices, audience behaviour, and content optimisation across Instagram, TikTok, Facebook, YouTube, LinkedIn, and X.
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Diploma or Bachelor’s Degree in Marketing, Business Administration, Communications, Digital Marketing, or a related field.
Previous experience in marketing, business development, email marketing, will be an added advantage.
Good understanding of social media trends, content formats, online consumer behaviour, and email marketing, including campaign planning, email content creation, audience segmentation, and performance tracking.
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1). Strong Writing Skills - Ability to write clear, engaging, and well-structured content for different digital platforms.2). Social Media Knowledge & Trends - Familiarity with major social media platforms used for branding and marketing. - Must be up-to-date with current social media trends; knowledge of Xiaohongshu (XHS) is a strong advantage - Ability to craft content that resonates with a lifestyle-oriented audience, with a focus on engagement and brand visibility.3). Basic Design Skills - Familiarity with basic design tools such as Canva or Adobe Spark for creating simple visuals.4). Research Ability - Capable of conducting research to gather insights on industry trends, content ideas, and audience preferences.5). Communication Skills - Good verbal and written communication skills for collaborating with team members and sharing ideas effectively.6). Eagerness to Learn - Strong willingness to learn, take feedback, and adapt in a fast-paced, creative agency environment.7). Time Management - Ability to manage multiple tasks and meet deadlines in an organized manner.8). Attention to Detail - Strong attention to detail to ensure content accuracy, consistency, and quality.9). Basic SEO Knowledge - Basic understanding of SEO principles to support content optimization efforts.10). Team Player - Ability to work collaboratively and contribute positively to team goals.
Minimum 3–5 years of hands-on experience in performance marketing, paid media, or digital advertising within an agency or related environment.
Strong working knowledge of Meta Ads Manager, Google Ads, Google Analytics (GA4), Google Tag Manager, TikTok Ads Manager, and other digital advertising platforms.
Experience in campaign budgeting, media planning, audience targeting, remarketing, and conversion optimization.
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Bachelor’s degree in Communications, Marketing, Public Relations, Media, or a related field.
1–2 years of experience in influencer marketing, social media, talent management, digital marketing, or a related role.
Strong understanding of influencer culture, creator ecosystems, and major social media platforms including Instagram, TikTok, YouTube, LinkedIn, and X.
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