Key Responsibilities
Content Planning & Ideation
- Plan monthly content calendars aligned with campaign objectives and livestream schedules.
- Brainstorm creative content ideas based on platform trends, seasonal moments, and brand objectives.
- Research TikTok, Instagram Reels, and social media trends to identify viral content opportunities.
- Develop content strategies to increase reach, engagement, and livestream attendance.
Content Production
- Produce short-form videos for TikTok, Instagram Reels, Facebook, and other social platforms.
- Write engaging hooks, scripts, captions, and CTAs.
- Shoot lifestyle, behind-the-scenes, promotional, and educational content.
- Edit videos using CapCut, Premiere Pro, or similar editing software.
- Ensure all content aligns with each brand's identity and campaign objectives.
Livestream Support
- Create teaser videos and countdown content leading up to livestream sessions.
- Produce highlight reels, recap videos, and promotional assets after each livestream.
- Support livestream productions with content capture and behind-the-scenes footage.
- Collaborate with hosts and creators to produce engaging promotional content.
Creator Collaboration
- Work closely with KOLs, livestream hosts, and talent to develop engaging content concepts.
- Assist in scripting and filming creator-led videos.
- Coordinate content schedules to ensure timely delivery.
Performance & Optimisation
- Monitor content performance across all platforms.
- Analyse metrics such as views, watch time, engagement rate, CTR, and conversions.
- Recommend improvements based on content insights and platform algorithms.
- Continuously test new content formats and creative approaches.
What You'll Be Working On
- TikTok & Instagram content
- Livestream promotional campaigns
- Creator and KOL content
- Brand collaborations
- Product launches
- Behind-the-scenes content
- Event coverage
- Community engagement initiatives
What We Offer
- Opportunity to work with leading local and international brands.
- Hands-on experience in the fast-growing livestream commerce industry.
- Creative and collaborative work environment.
- Career growth opportunities within a rapidly expanding company.
- Access to work alongside top creators, influencers, and industry experts.