Analyse user behaviour across onboarding, activation, repeat purchase, and long-term retention stages, evaluate triggers that influence habit formation and repeat purchase behaviour.
Translate insights into recommendations for lifecycle improvements (activation nudges, habit loops, repeat triggers).
Evaluate user sensitivity to promotions, points, loyalty rewards, and price changes by market.
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Collaborate across functions and work closely with Supply Chain, Marketing, Operations, Technology, Brand, etc to ensure successful product launches.
Document onboarding product/SKU processes, SOP and support procedures.
Provide training and support to internal support and/or different market to facilitate their understanding and alignment of regional product launch or LTO.
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Create regular performance reports, analyze key metrics, and provide actionable insights to stakeholders, demonstrating the impact of paid media activities.
Collaborate with cross-functional teams including IT, design, and analytics to improve paid media campaigns.
Stay up-to-date with industry trends and best practices in mobile app marketing and paid media strategies.
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• Drive and champion company culture initiatives in alignment with organizational values, vision, and mission.
• Design, implement, and oversee programs that reinforce employee engagement, recognition, wellbeing, and diversity, equity & inclusion (DEI).
• Monitor employee sentiment through surveys, feedback mechanisms, and pulse checks; analyze results and collaborate with leadership to drive actionable improvements.
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Be proactive in talent mapping by identify potential candidates for key roles before the need arises and maintain detailed records of high-potential talent in a centralized database.
Engage with candidates throughout the recruitment process, providing timely updates, addressing inquiries, and ensuring a positive candidate experience.
Create and manage recruitment marketing campaigns for job openings/ future talents across various platforms (e.g., LinkedIn, job boards, social media, professional network, campaign marketing, etc).
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Design, implement, and oversee programs that reinforce employee engagement, recognition, wellbeing, and diversity, equity & inclusion (DEI).
Monitor employee sentiment through surveys, feedback mechanisms, and pulse checks; analyze results and collaborate with leadership to drive actionable improvements.
Develop and deliver training, workshops, and communication campaigns that promote core cultural behaviours and leadership alignment.
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Ensure accurate documentation of all Technical Documents, Experiment Design, Trial, Test Results, SOP, Quality & Compliance Records for I&R and CI Projects.
Lead Product Market Research, data collection & analysis, report preparation & presentation.
Provide Technical Support to internal & cross-functional team for business needs.
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Lead or Drive Continuous Improvement (CI) Projects under the scope of Product, Process and Operational Technical. Support CI Projects under Quality & Compliance Pillar. Collaborate with internal or cross-function team for CI Projects.
Ensure accurate documentation of all Technical Documents, Experiment Design, Trial, Test Results, SOP, Quality & Compliance Records for I&R and CI Projects.
Lead Product Market Research, data collection & analysis, report preparation & presentation.
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Create regular performance reports, analyze key metrics, and provide actionable insights to stakeholders, demonstrating the impact of paid media activities.
Collaborate with cross-functional teams including IT, design, and analytics to improve paid media campaigns.
Stay up-to-date with industry trends and best practices in mobile app marketing and paid media strategies.
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Design, implement, and oversee programs that reinforce employee engagement, recognition, wellbeing, and diversity, equity & inclusion (DEI).
Monitor employee sentiment through surveys, feedback mechanisms, and pulse checks; analyze results and collaborate with leadership to drive actionable improvements.
Develop and deliver training, workshops, and communication campaigns that promote core cultural behaviours and leadership alignment.
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Be proactive in talent mapping by identify potential candidates for key roles before the need arises and maintain detailed records of high-potential talent in a centralized database.
Engage with candidates throughout the recruitment process, providing timely updates, addressing inquiries, and ensuring a positive candidate experience.
Create and manage recruitment marketing campaigns for job openings/ future talents across various platforms (e.g., LinkedIn, job boards, social media, professional network, campaign marketing, etc).
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Lead or Drive Continuous Improvement (CI) Projects under the scope of Product, Process and Operational Technical. Support CI Projects under Quality & Compliance Pillar. Collaborate with internal or cross-function team for CI Projects.
Ensure accurate documentation of all Technical Documents, Experiment Design, Trial, Test Results, SOP, Quality & Compliance Records for I&R and CI Projects.
Lead Product Market Research, data collection & analysis, report preparation & presentation.
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Ensure accurate documentation of all Technical Documents, Experiment Design, Trial, Test Results, SOP, Quality & Compliance Records for I&R and CI Projects.
Lead Product Market Research, data collection & analysis, report preparation & presentation.
Provide Technical Support to internal & cross-functional team for business needs.
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Create regular performance reports, analyze key metrics, and provide actionable insights to stakeholders, demonstrating the impact of paid media activities.
Collaborate with cross-functional teams including IT, design, and analytics to improve paid media campaigns.
Stay up-to-date with industry trends and best practices in mobile app marketing and paid media strategies.
...
Create regular performance reports, analyze key metrics, and provide actionable insights to stakeholders, demonstrating the impact of paid media activities.
Collaborate with cross-functional teams including IT, design, and analytics to improve paid media campaigns.
Stay up-to-date with industry trends and best practices in mobile app marketing and paid media strategies.
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Identify the critical cost area and propose cost improvement to business units.
Evaluating previous budgets and expenditures to develop and implement future budgets.
Liaise with business units to provide insights into performance and efficiency to facilitate achievement of departmental Key Performance Indicators (KPI).
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Develop and evolve creative templates, design systems, and visual frameworksto improve design consistency, scalability, and team efficiency.
Lead the creative direction and execution of key campaigns, including product launches, photoshoots, animations, website visuals, landing pages, and EDMs.Animation and UI/UX experience.
Partner closely with Brand, Marketing, Product, and Growth Teams to translate commercial objectives into impactful creative solutions delivered on time.
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Identify the critical cost area and propose cost improvement to business units.
Evaluating previous budgets and expenditures to develop and implement future budgets.
Liaise with business units to provide insights into performance and efficiency to facilitate achievement of departmental Key Performance Indicators (KPI).
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Be proactive in talent mapping by identify potential candidates for key roles before the need arises and maintain detailed records of high-potential talent in a centralized database.
Engage with candidates throughout the recruitment process, providing timely updates, addressing inquiries, and ensuring a positive candidate experience.
Create and manage recruitment marketing campaigns for job openings/ future talents across various platforms (e.g., LinkedIn, job boards, social media, professional network, campaign marketing, etc).
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