Steer the development of donor journeys, donor segmentation, tracking and evaluation procedures, donor surveys, and the use of innovative retention tools and techniques.
In collaboration with other SRCs in Thailand, Indonesia, and Phillipines, create the content for donor communication materials, and plan production with regional vendors and organisations. This includes channel selection, copywriting, editing, design concepts, design process management, testing plans and rollout with key performance tracking.
Collaborate with the Engagement Unit (Comms and Digital teams) to ensure consistency in our messaging and to aid the successful fundraising and achievement of campaign and engagement objectives.
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