Plan brand marketing activities including new product launch campaigns, festival promotions, livestream supporting promotion, offline tasting events and channel co-branding. Deliver publicity materials and communication timeline.
Community Engagement: Manage social media interactions, respond to customer enquiries and feedback, and turn audience insights into relevant content ideas.
On-Camera & Off-Camera Execution: pre planning logistics, inventory, setting, arranging, directing/filming external talents. Being comfortable to show your face on camera is a bonus point
Stay up-to-date with the latest digital media trends, platform updates, and content creation techniques to continuously enhance content quality and reach.