Coordinate with internal teams, cross-functional stakeholders and vendors to ensure projects are delivered on time and according to campaign objectives.
Ensure all marketing communications and executions are aligned with brand guidelines, campaign objectives, and overall business priorities.
Provide on-ground support for events, roadshows, showroom activations, and trade marketing activities whenever necessary.
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CRM & Guest Data Management: Build, organize, and systematically update our guest database to support personalized marketing initiatives and repeat guest retention.
Community Channel Operations: Drive the growth of our exclusive community channel (e.g., Telegram/WhatsApp Group). Keep members engaged through dynamic updates, exclusive promotions, upcoming event teasers, and interactive brand content.
Strong Communicator: Proficient in English (spoken and written) with an outgoing, approachable, and professional demeanor.
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Manage and continuously enhance the Business Partner Portal to improve partner experience, communication, and access to sales and marketing resources.
Develop and maintain sales enablement tools, including sales kits, playbooks, competitive intelligence, product positioning, and marketing collateral to support Business Partners.
Develop channel marketing strategies in collaboration with the extended marketing team and sales.
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Manage social media accounts and marketing efforts to create compelling social media content that will create sustained engagement among existing customers and attract new ones
To assist in multi-faceted marketing campaigns that drive growth for our brand in the form of exposure or sales depending on campaign goals
Be part of the task-team for outlet openings or revamp and ensure all visual, printed and digital collaterals are prepared or updated accordingly
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Oversee the planning, scheduling, and publishing of organic content across platforms, ensuring consistency in brand voice, quality, and timeliness.
Manage community engagement; monitoring comments, messages, and discussions, ensuring appropriate responses, escalation, and brand-safe interactions.
Lead social listening initiatives to track sentiment, narrative trends, and public conversations relevant to client brands, using insights to inform content and campaign direction.
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AI Content Production: Use generative AI tools (ChatGPT, Claude) to scale brand-compliant copy for products, vertical solutions, and social media.
AI-Driven SEO & Social Media: Manage digital channels, improve search visibility using AI-powered SEO tools, and track performance via Google Analytics 4.
Data Privacy: Ensure all AI marketing workflows strictly comply with Singapore’s PDPA regulations.
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Oversee the management and optimization of the Tractors Malaysia corporate website.
Review and approve website content updates, campaign pages, banners, and forms prior to deployment.
Coordinate with Sime Darby Group IT/Hastings Deering and external developers on website enhancements, performance optimization, and technical improvements.
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We are looking for a creative, proactive and trend-aware Social Media Manager to take ownership of the social media presence of two technology products: Gotcha and FlowScan.
Gotcha is a personal safety wearable and mobile app that securely captures photo evidence and connects users with their private Trusted Circle.
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Handle B2B/dealer marketing, including campaigns and resources for spas, salons, aestheticians and dealers, plus helping develop a professional resource platform similar to PevoniaPro.
Improve website marketing and customer experience, including landing pages, product finders, skin quizzes, customer journeys, calls-to-action and conversion-focused improvements.
Manage e-commerce and digital marketing across Shopee, Lazada, TikTok Shop, websites and social media, while monitoring sales, traffic, conversion, AOV and product performance.
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Administrative & Operational Support- Manage inventory of trade materials (e.g Premiums, POSM)- Handle quotation sourcing, purchase requisitions, and documentation support
Reporting & Analysis- Compile and analyze trade campaign performance reports- Support in tracking budget usage, campaign ROI and provide insights to Trade Marketing Manager/Senior Manager
Administrative & Operational Support- Manage inventory of trade materials (e.g Premiums, POSM)- Handle quotation sourcing, purchase requisitions, and documentation support
Reporting & Analysis- Compile and analyze trade campaign performance reports- Support in tracking budget usage, campaign ROI and provide insights to Trade Marketing Manager/Senior Manager
Digital & Social Media Management – Proficient in Instagram, TikTok, Meta Business Suite, content scheduling, social media analytics and current digital trends.
Content Creation & Creative Tools – Proficient in Canva and short-form video editing tools such as CapCut; basic knowledge of Adobe Photoshop/Illustrator is an advantage.
Marketing & Campaign Management – Able to develop campaign plans, content calendars, promotional mechanics, timelines, briefs and post-campaign performance reports.
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Outlet & Network Expansion Support (HWD): Coordinate new outlet set-up and launch activities.
POSM & In-Market Execution Quality (Deployment and Availability of Stock): Ensure centrally developed POSM is available, correctly implemented and maintained to standard across the channel.
Channel Reporting & Data Discipline: Maintain accurate and timely channel data, reports and partner records to support incentive governance, performance tracking and management review.
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