Review and approve campaign briefs, providing strategic direction on programmatic media plans to deliver against client objectives.
Lead the identification and implementation of optimisation opportunities (e.g., audience, supply source, temporal, frequency, geo, creative) across all assigned accounts.
Take full accountability for campaign budget management, pacing, and performance delivery, ensuring targets are consistently met or exceeded.
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The Engagement Manager will manage full lifecycle deployments utilizing that Workday Deployment Methodology for low/medium deployments. They will use their professional expertise to resolve issues in creative and effective ways.
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Distribute all transactional inquiries to Concierges and team in order to follow up further with the customer and working closely with Concierges for closing the transactions
Close loop communication on all the non-transactional inquires and give feedback on how to convert the non-transactional inquiries into transactional inquiries
Plan, create, and manage social media content across relevant platforms, including content calendars, copywriting, visual assets, and performance monitoring.
Establish and maintain relationships with external partners, including shopping malls, kindergartens, educational institutions, and media partners, to develop strategic marketing collaborations.
Design and produce marketing collateral such as posters, flyers, videos, digital advertisements, and promotional materials in accordance with Yamaha's branding and corporate guidelines.
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