Marketing Planning & Content Creation – Plan and execute content strategies, generate creative ideas, and develop engaging content for website and social media platforms to drive brand growth.
Events Management – Support event planning by designing booth backdrops, displays and promotional materials to enhance content for website and social media platforms to drive brand growth.
Events Management – Support event planning by designing booth backdrops, displays, and promotional material to enhance brand presence and visitor engagement.
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Plan and execute online campaigns and promotions to boost sales.
Manage social media accounts like TikTok, Instagram, and Facebook, stay updated with trends and create content, video to promote products on social media.
Oversee planning, creation, and posting of upper funnel and branding content across all assigned social media accounts (may include Instagram, Facebook, TikTok, YouTube, XHS, Threads, WhatsApp, and any new platforms).
Monitor social media trends, best practices, viral topics, and platform algorithm updates across regional markets to keep content fresh, relevant, and market-appropriate.
Review and approve captions, blog posts, product descriptions, and marketing materials across brands and markets.
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Digital & Social Media Management – Proficient in Instagram, TikTok, Meta Business Suite, content scheduling, social media analytics and current digital trends.
Content Creation & Creative Tools – Proficient in Canva and short-form video editing tools such as CapCut; basic knowledge of Adobe Photoshop/Illustrator is an advantage.
Marketing & Campaign Management – Able to develop campaign plans, content calendars, promotional mechanics, timelines, briefs and post-campaign performance reports.
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Manage social media accounts and marketing efforts to create compelling social media content that will create sustained engagement among existing customers and attract new ones
To assist in multi-faceted marketing campaigns that drive growth for our brand in the form of exposure or sales depending on campaign goals
Be part of the task-team for outlet openings or revamp and ensure all visual, printed and digital collaterals are prepared or updated accordingly
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