Lead digital marketing initiatives including social media, SEO, CRM, influencer/KOL campaigns, TikTok affiliates, live commerce, and brand-building activities to enhance customer acquisition and retention.
Lead, coach, and develop the E-Commerce and Social Media team, setting KPIs, monitoring performance, and driving continuous improvement.
Monitor and analyze key business metrics, including sales performance, profitability, platform performance, and customer retention, providing regular reports to management.
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Digital Marketing Strategy
E-commerce Management
Social Media Marketing
Customer Relationship Management (CRM)
Content Marketing
Analytics and Reporting
E-commerce Platform Management
Conduct keyword research, on-page and off-page optimization, and technical SEO audits to improve organic search rankings and drive qualified traffic to Vanzo's online platforms.
Analyze digital marketing campaign performance using tools like Google Analytics, social media insights, and other relevant platforms; provide data-driven recommendations for continuous improvement.
Collaborate with the sales and product development teams to ensure marketing efforts are aligned with business goals and product launches, contributing to overall company growth.
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Excellent Chinese proficiency (strong Chinese writing skills are mandatory)
Basic English skills (sufficient for daily communication and reading)
Priority given to candidates with proficient Chinese input and clear writing expression
Proficient in short video shooting / CapCut / Canva / editing tools
Background in marketing / e-commerce / health care / medical / beauty industry is a plus
experience in content creation for Facebook / TikTok / Reels / Xiaohongshu
experience in advertising copywriting
中文能力良好(必须具备良好的中文写作能力)
英语基础即可(能基本沟通与阅读)
会中文输入法、文案表达清楚者优先
做过 Facebook / TikTok / Reels / 小红书内容
广告文案经验
有营销 / 电商 / 保健 / 医疗 / 美容行业经验更佳
Excellent Chinese proficiency (strong Chinese writing skills are mandatory)
Basic English skills (sufficient for daily communication and reading)
Priority given to candidates with proficient Chinese input and clear writing expression
Proficient in short video shooting / CapCut / Canva / editing tools
Background in marketing / e-commerce / health care / medical / beauty industry is a plus
experience in content creation for Facebook / TikTok / Reels / Xiaohongshu
experience in advertising copywriting
中文能力良好(必须具备良好的中文写作能力)
英语基础即可(能基本沟通与阅读)
会中文输入法、文案表达清楚者优先
做过 Facebook / TikTok / Reels / 小红书内容
广告文案经验
有营销 / 电商 / 保健 / 医疗 / 美容行业经验更佳