1-2 years of hands-on experience in digital marketing, performance marketing, or media buying.
Strong ad copywriting skills in English, paired with functional written fluency in Chinese (Mandarin) and Malay (ability to craft localized hooks and campaign copy).
Demonstrated experience operating ad managers (Meta Ads Manager, Google Ads, TikTok Ads Manager, or LinkedIn Campaign Manager).
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Digital Marketing
Performance Marketing
Media Buying
Ad Copywriting
Meta Ads Manager
Google Ads
TikTok Ads Manager
LinkedIn Campaign Manager
Shopify
Shopee
Lazada
WooCommerce
Magento
Klaviyo
Mailchimp
Google Analytics 4
ROAS
CTR
CPC
CPA
CPM
LTV
CAC
Data Interpretation
Communication
* Manage Instagram
TikTok
Shopee & other platforms
* Plan content
postings & marketing campaigns
* Create content ideas
captions
short videos & promotions
* Monitor social media trends
especially for the Malay market
* Handle online customer enquiries
* Assist with events
exhibitions
bazaars & livestreams
* Support other marketing tasks when required
Data Analysis
E-commerce Management
K-Beauty Market Knowledge
Mandarin Chinese
Business Development
Asian Beauty Brands
Market Entry Strategy
Sales and Marketing
Basic knowledge of e-commerce platforms such as Shopee
TikTok Shop
Lazada or other online marketplaces.
Basic knowledge of Microsoft Office / Google Workspace
especially Excel or Google Sheets.
Good communication
interpersonal skills.
Basic knowledge of social media platforms such as TikTok
Instagram and Facebook.
Able to assist in product listing
updating product information
pricing and inventory.
Basic understanding of online sales and digital marketing is an advantage.
Good attention to detail
especially when handling product information
orders and data.
Able to work independently as well as in a team.
Willing to learn
proactive and responsible.
Able to manage tasks and meet deadlines.
Basic skills in Canva or simple content creation would be an added advantage.
Social Media Management
Content Creation
Content Design
Content Marketing
Social Media Strategy
Social Media Marketing
E-Commerce
Xiaohongshu
Instagram
Facebook Ads
TikTok
Campaign Performance Analysis
Digital Marketing
Digital Marketing Strategy
Communication
Coordination
Creativity
Analytical Thinking
Project Management
Time Management