Oversee the planning, scheduling, and publishing of organic content across platforms, ensuring consistency in brand voice, quality, and timeliness.
Manage community engagement; monitoring comments, messages, and discussions, ensuring appropriate responses, escalation, and brand-safe interactions.
Lead social listening initiatives to track sentiment, narrative trends, and public conversations relevant to client brands, using insights to inform content and campaign direction.
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Identify the critical cost area and propose cost improvement to business units.
Evaluating previous budgets and expenditures to develop and implement future budgets.
Liaise with business units to provide insights into performance and efficiency to facilitate achievement of departmental Key Performance Indicators (KPI).
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Create regular performance reports, analyze key metrics, and provide actionable insights to stakeholders, demonstrating the impact of paid media activities.
Collaborate with cross-functional teams including IT, design, and analytics to improve paid media campaigns.
Stay up-to-date with industry trends and best practices in mobile app marketing and paid media strategies.
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Copywriting & Content Creation: Support the preparation, setup, and optimization of content across various channels, including push notifications, EDMs, user journeys, social media, campaign landing pages, and educational articles
Data Analysis & Reporting: Support the team with assigned data analysis tasks. Prepare monthly marketing trend reports and weekly reports tracking the cost-effectiveness and efficiency of external collaborations
Budgeting & Invoicing: Manage the financial side of partnerships. Process vendor invoices and drawdowns, track monthly spend, and strictly monitor assigned budgets to prevent overspend
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Manage sales pipeline from prospecting to negotiation and closing, including post-sales account support, and maintain accurate records in the CRM system
Represent Versa at industry events and networking sessions to build brand awareness and connect with potential clients
Work closely with internal teams to develop compelling sales propositions, case studies, and ensure successful campaign execution
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Coordinate external audits, statutory financial statements, tax matters, and group consolidation where required.
Manage tax compliance, including timely submissions and coordination with tax advisors on corporate tax, withholding tax, SST, and other relevant tax matters.
Manage transfer pricing matters, including documentation, related-party transactions, management fee charge-outs, and intercompany arrangements.
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Prepare reports, dashboards, and performance summaries that turn campaign data into clear insights and next steps.
Support testing and optimisation across audiences, creatives, landing pages, funnels, and media spend.
Work with internal teams to identify performance issues, recommend practical improvements, and progressively develop into client-facing, consultant-level responsibilities.
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Manage and maintain consistent brand identity and messaging across all platforms, collaborating with business development and creative teams.
Manage digital marketing activities, including social media, social ads, e-commerce ads, SEO/SEM, content marketing, and online advertising, with a focus on continuous performance improvement.
Manage e-commerce platforms to maximize online sales and brand presence.
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You’ll be brainstorming, conceptualising, ideating, and working with a team to execute creative briefs. Scope includes designing interfaces, social media visuals, video stories, animation, and interactive web experiences.
You’ll be involved in the creative pitches and campaign proposals.
You’ll lead creative campaigns with a team and guide junior designers during execution, ensuring quality across the board.
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Be proactive in talent mapping by identify potential candidates for key roles before the need arises and maintain detailed records of high-potential talent in a centralized database.
Engage with candidates throughout the recruitment process, providing timely updates, addressing inquiries, and ensuring a positive candidate experience.
Create and manage recruitment marketing campaigns for job openings/ future talents across various platforms (e.g., LinkedIn, job boards, social media, professional network, campaign marketing, etc).
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Lead or Drive Continuous Improvement (CI) Projects under the scope of Product, Process and Operational Technical. Support CI Projects under Quality & Compliance Pillar. Collaborate with internal or cross-function team for CI Projects.
Ensure accurate documentation of all Technical Documents, Experiment Design, Trial, Test Results, SOP, Quality & Compliance Records for I&R and CI Projects.
Lead Product Market Research, data collection & analysis, report preparation & presentation.
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