Gather, analyse, and communicate Voice of Customer (VOC), market insights, customer needs, and competitive intelligence to identify growth opportunities, inform product development, and strengthen portfolio strategy.
Develop business cases, product requirements, revenue forecasts, and evidence-generation plans in collaboration with commercial teams, ensuring alignment with customer needs and market opportunities.
Maintain a comprehensive understanding of laboratory and healthcare professional (HCP) customer segments, including clinical workflows, purchasing behaviours, market trends, unmet needs, and competitive dynamics.
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Support the setup, configuration, and proof-of-concept (POC) implementation of Enterprise Architecture (EA) tools and related platforms.
Assist in integrating EA tools with system-wide CMDBs, source code repositories, APIs, and enterprise systems to improve traceability and dependency mapping.
Contribute to business process mapping and linkage of architecture artefacts to support impact analysis and technology governance.
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