Manage and optimize TikTok Live operations, including host briefing, sales mechanics, and live performance tracking; provide strategic recommendations to improve conversion.
Conduct market research and competitor analysis to identify trends, opportunities, and potential threats, providing insights to inform marketing strategies.
Collaborate with the admissions and academic teams to understand program offerings and target audience needs, translating these insights into effective marketing messages and campaigns.
Plan, implement, and optimize paid advertising campaigns (PPC) on platforms like Google Ads and social media advertising, managing budgets, monitoring performance, and maximizing ROI.
Assist in digital marketing activities, including running digital advertisements through various platforms like Google and Facebook to broaden the outreach of the brand.
Assist in digital marketing activities, including running digital advertisements through various platforms like Google and Facebook to broaden the outreach of the brand.