Support the configuration, testing and ongoing management of AI-powered marketing tools (such as website AI agents and chatbots), including assisting with back-end logic updates, QA testing, and data sync into Marketo. Bring a curious, proactive mindset to identifying how AI tooling can improve campaign performance and the customer experience.
Operationalise new Marketing Cloud capabilities and use cases, to leverage reusable capabilities and playbooks, contribute business requirements and execution learnings and support their continued evolution.
The role also includes overseeing marketing automation workflows, tracking user behavior across web and product touchpoints, and preparing regular reports and insights to guide strategy.
Strong expertise in performance marketing channels such as paid search (e.g., Google Ads), paid social (e.g., Meta, LinkedIn), and programmatic or display advertising.
Strong expertise in performance marketing channels such as paid search (e.g., Google Ads), paid social (e.g., Meta, LinkedIn), and programmatic or display advertising.