Location: Kuala LumpurEngagement: Consultancy / Contract (3–6 months)
We operate an established primary healthcare and long-term care business in Kuala Lumpur and are looking for an experienced consultant to build and implement an integrated digital marketing and sales engine across our businesses.
This is not simply a social-media or content creation role.
The Assignment
Your objective is to help us build a practical system that connects:
Google Search & Maps → Website & Social Media → WhatsApp / Email → Lead Capture → Follow-up → Appointment / Facility Visit → Conversion → Reporting
You will work with management and a small internal team to design the system, implement it, introduce appropriate automation and train our staff to operate it independently.
Key Responsibilities
- Audit our existing digital marketing and sales ecosystem
- Optimise and synchronise Google Business Profiles, Google Maps, websites and social-media channels
- Structure WhatsApp Business and enquiry-management workflows
- Implement a practical CRM / lead-tracking system
- Develop lead-generation and conversion funnels
- Improve local SEO and Google search presence
- Structure Google and Meta advertising campaigns
- Develop email/database marketing workflows
- Introduce appropriate AI and marketing automation
- Establish lead follow-up and sales processes
- Train front-line and marketing staff in enquiry conversion
- Develop SOPs, scripts and reporting processes
- Build a management dashboard covering leads, conversions and marketing performance
- Hand over a functioning system that can be operated by our internal team
What We Are Looking For
We are particularly interested in candidates who have actually built marketing and sales systems, rather than candidates whose experience is primarily content creation.
You should have practical experience in several of the following:
- Lead generation
- Digital sales funnels
- Google Business Profile / Google Maps
- Local SEO
- Google Ads
- Meta Ads
- WhatsApp Business
- CRM implementation
- Marketing automation
- Email marketing
- Analytics and conversion tracking
- Sales processes and staff training
Healthcare experience is an advantage but is not essential.
What Success Looks Like
At the end of the consultancy we should have:
- A properly structured digital presence
- A clear system for capturing every enquiry
- Faster and measurable lead response
- Automated follow-up where appropriate
- Clear ownership of every lead
- Visibility of lead source and conversion
- Repeatable digital campaigns
- Trained internal staff
- Documented SOPs
- A management dashboard
- Reduced dependence on external agencies for routine execution
Application
Please do not send only a general marketing CV.
In your application, briefly provide:
- An example of a lead-generation or sales system you have personally implemented.
- The platforms and automation/CRM tools you used.
- The measurable results achieved.
- What you would prioritise during your first 30 days with us.
- Your proposed consultancy fee for a 3–6 month engagement.
Shortlisted candidates will be provided with a detailed Scope of Work and invited to present their proposed implementation approach.
Pay: RM3,800.00 - RM6,661.06 per month
Benefits:
- Flexible schedule
- Free parking
Application Question(s):
- Have you personally built a digital lead-generation and sales funnel from enquiry to conversion?
- Have you implemented a CRM or automated lead-follow-up system?
- Are you hands-on with Google Business Profile, Google Ads and Meta Ads?
- Can you integrate WhatsApp, email, website and social-media enquiries into one lead-management workflow?
- Can you commit to a 3–6 month project to build the system, train our staff and hand it over?
Work Location: In person