Drive participant acquisition and registration growth: Plan and execute performance marketing campaigns across Meta, Google, TikTok and other relevant channels to increase event registrations efficiently.
Improve campaign and conversion performance: Use A/B testing, retargeting, audience segmentation and funnel insights to improve conversion rates, cost per registration and overall return on advertising spend....
Digital Marketing
Performance Marketing
Media Buying
Ad Copywriting
Meta Ads Manager
Google Ads
TikTok Ads Manager
LinkedIn Campaign Manager
Shopify
Shopee
Lazada
WooCommerce
Magento
Klaviyo
Mailchimp
Google Analytics 4
ROAS
CTR
CPC
CPA
CPM
LTV
CAC
Data Interpretation
Communication
Analyze campaign performance using analytics tools and prepare monthly reports with insights and recommendations
Work closely with the creative and sales teams to align marketing strategies with business goals
Handle and manage e-commerce platforms (such as Shopee, Lazada, TikTok Shop, or company website), including product listing, promotion setup, and order coordination...
KOL & Influencer Marketing:Build relationships with key food creators and reviewers forKOL marketing collaborations, media tastings, and promotional events.
Analytics & Performance Marketing: Track digital performance metrics, generate monthly reports, and provide actionable insights to optimize marketing budgets.
Campaign & Brand Ownership:Lead end-to-end multi-channel campaigns for seasonal menu launches, promotions, and new outlet openings across Meta, Google, andXHS (Little Red Book)....
Create and curate engaging content, including graphics, videos, and blog posts, that aligns with our brand voice and resonates with our target audience.
Monitor online campaign results and optimize marketing campaigns, generate quality leads and improve key metrics based on insights (e.g. ranking target, social media impression, engagement rate, traffic, user engagement conversion rate & etc).
Calculating accurate marketing budgets for each campaign, analyzing campaign results and ads performance, and optimizing campaigns to improve ROl....
Digital Marketing
Digital Marketing Strategy
Social Media Marketing
Social Media Strategy
Campaign Performance Analysis
XHS
RedNote
Artificial Intelligence
Search Engine Optimization (SEO)
Drive participant acquisition and registration growth: Plan and execute performance marketing campaigns across Meta, Google, TikTok and other relevant channels to increase event registrations efficiently.
Improve campaign and conversion performance: Use A/B testing, retargeting, audience segmentation and funnel insights to improve conversion rates, cost per registration and overall return on advertising spend....
Drive participant acquisition and registration growth: Plan and execute performance marketing campaigns across Meta, Google, TikTok and other relevant channels to increase event registrations efficiently.
Improve campaign and conversion performance: Use A/B testing, retargeting, audience segmentation and funnel insights to improve conversion rates, cost per registration and overall return on advertising spend....
Drive participant acquisition and registration growth: Plan and execute performance marketing campaigns across Meta, Google, TikTok and other relevant channels to increase event registrations efficiently.
Improve campaign and conversion performance: Use A/B testing, retargeting, audience segmentation and funnel insights to improve conversion rates, cost per registration and overall return on advertising spend....