- 27-3 & 29-3, Jalan PJU 5/10, Dataran Sunway, Kota Damansara Petaling Jaya Selangor Malaysia 46200
Working Location
Job Description
Requirements
A Bachelor’s Degree in Mass Communication, English, Visual Design, Marketing, Business, New Media, Public Relations, or a related field.
Proficiency in written and spoken Mandarin is an advantage.
2+ years of demonstrable experience in marketing or digital marketing roles.
Knowledge of content management tools such as CMS Hub, Squarespace, or WordPress.
Excellent analytical skills to understand data, study metrics, and align strategies.
Innovative thinker with a keen eye for detail and the ability to identify trends.
Strong interpersonal, verbal, and written communication skills.
Relevant certifications such as Google Analytics Certification, Google Ads Certification, and/or HubSpot Inbound Certification are preferred.
Familiarity with marketing analytics tools such as Google Analytics and SEMrush is preferred.
Preferred technical skills include social media management (Facebook, Instagram, TikTok, Rednote, LinkedIn), Meta Ads, Google Ads, basic SEO, Google Analytics, Google Search Console, content creation, copywriting, email marketing, e-commerce platforms (Shopee, Lazada, TikTok Shop), Canva or basic graphic design, Excel / Google Sheets, and campaign reporting and analysis.
Responsibilities
Understand how ad creative elements perform for each unique advertising goal, including traffic, conversions, and engagement.
Track and analyse primary metrics, revenue, and paid advertising initiatives on a weekly and monthly basis.
Experiment with and implement innovative digital marketing strategies, tools, and best practices to consistently improve ROAS.
Stay up to date with digital marketing trends and new technologies and make recommendations on how the company can stay ahead of the curve.
Manage social media platforms including Instagram, Facebook, TikTok, Rednote, and LinkedIn.
Plan, execute, and optimise paid advertising campaigns across Meta Ads, Google Ads, and TikTok Ads.
Improve Google search rankings through SEO.
Create and coordinate digital content, including social media posts, blogs, videos, and copywriting.
Support e-commerce marketing activities across Shopee, Lazada, and TikTok Shop.
Manage Google Analytics and campaign reporting.
Support lead generation and customer acquisition activities.
Manage email/CRM marketing and automation.
Monitor conversions, sales, and advertising ROI.
Work closely with designers, sales teams, clients, and external agencies.
Benefits
TAMAN JAYA
0.3 km
ASIA JAYA
1.1 km
UNIVERSITI
2.0 km
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