Manage the PR agency's delivery across both remits, setting priorities and briefs, reviewing content and outreach, and tracking agreed deliverables, budgets and results.
Manage and maintain the Company's social media and digital communication platforms, including content planning, posting, engagement, and monitoring of relevant activities and trends.
Campaign Collaboration: Work with Campaign Marketing early in the planning stage to decide on the strongest communication angles and message hierarchy.
Craft compelling content through impactful copywriting and storytelling across the NYP website and digital platforms such as online articles and eDMs. Ensure all messaging is consistent, relevant to target segments, and aligned with NYP’s brand voice.