Data Tracking & Performance Measurement: Responsible for setting up and monitoring digital advertising tracking systems, in-depth analysis and tracking of CPL, CPC, CTR, CPA, CAC, and other social media engagement metrics to ensure maximum ROI.
Proficiency in Key Tools & Channel Operations: Proficient in using Google Analytics, Canva, Meta Ads platforms, independently manage digital marketing campaigns, and produce analysis reports.
Stay Ahead of Industry Trends & AI Advancements: Familiar with the latest digital marketing evolution trends, capable of skillfully utilizing AI-assisted tools and Meta & Google Performance to accelerate marketing output.
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Perform complete testing of developed work to reduce follow-up requests and bugs
Troubleshoot technical issues and identify modification needed in existing applications
QR Retail Automation (Asia) Sdn Bhd (QRRA), a subsidiary company of Silverlake Axis, is a leading provider of innovative retail solutions, deployment, and consulting services. We support enterprise and SME retailers, including pharmacy chains, in optimizing their operations.
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Testing Support: Help develop test cases and participate in User Acceptance Testing (UAT) to ensure the final product aligns with initial requirements.
Data Analysis: Use tools like Excel or basic SQL to analyze data patterns and support decision-making.