Content Writing (≈30%): Draft, edit and proofread product one-pagers, solution briefs, case studies, blog articles and email campaigns; translate technical input into clear, benefit-led copy; maintain brand voice; conduct basic desk research.
Social Media Management (≈30%): Develop and maintain content calendar for LinkedIn, Facebook and other channels; draft, schedule and publish posts; monitor engagement, respond to comments and escalate sales enquiries; produce event coverage; compile monthly performance reports.
Design & Visual Production (≈30%): Produce social graphics, decks, brochures, banners and event collateral; photo editing and image retouching; basic video editing for short-form social content; maintain brand asset library and version control.
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Produce wireframes, mockups and high-fidelity designs for website pages, landing pages and digital assets; apply brand standards and prepare/optimise imagery and assets.
Design responsive layouts and refine navigation to support clear user journeys across desktop, tablet and mobile.
Build and amend web pages using HTML, CSS and JavaScript; implement designs in the Company CMS (WordPress) including theme customisation, templates and plugin configuration.
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Build and maintain target prospect lists for assigned market segments, including commercial buildings, data centres, enterprise, and public sector accounts.
Conduct account research using LinkedIn, company websites, industry directories, tender portals, and news sources to identify decision makers and buying triggers.
Execute outbound prospecting through email sequences, LinkedIn outreach, and outbound calls in line with agreed messaging and activity targets.
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