Review and refine personalisation strategies following implementation.
Oversee performance search and personalisation strategies that has been implemented on the website; identify "red-flag" disruptions and implement immediate corrective actions to prevent negative impact on customer experience.
Review weekly and monthly on-site keyword search reports and implement optimisation improvements (e.g., ranking, synonyms, merchandising rules) via third party search SaaS....
Review and refine personalisation strategies following implementation.
Oversee performance search and personalisation strategies that has been implemented on the website; identify "red-flag" disruptions and implement immediate corrective actions to prevent negative impact on customer experience.
Review weekly and monthly on-site keyword search reports and implement optimisation improvements (e.g., ranking, synonyms, merchandising rules) via third party search SaaS....
Sales Conversion & Pacing: Effectively promote flash sales, exclusive live-stream vouchers, and limited-time offers. Use persuasive calls-to-action (CTAs) and create a sense of urgency to hit stream sales targets.
Content Collaboration: Partner with the Marketing team and your Live Stream Operations counterpart to review run-of-shows, scripts, and promotional hooks before going live.
Brand Representation: Ensure that all on-camera communication strictly aligns with Ashley’s brand voice—maintaining a professional, relatable, and inspiring tone at all times....
Campaign Management: Plan, execute, and optimize affiliate marketing or influencer marketing campaigns, including budget management.
ROI Analysis and Reporting: Monitor and analyze the effectiveness of campaigns, focusing on total reach and other key performance metrics. Generate regular reports to demonstrate the performance of affiliate campaigns and other initiatives.
Grow our social media reach, brand awareness, and shopper traffic through ideation and creation of highly engaging and memorable brand & product video/static content on key social platforms...
Organise all content assets into a structured, reusable Pre-Built Component Library for rapid repurposing
Continuously monitor and reverse-engineer ranking algorithms across Google, Shopee, Lazada, TikTok, and Facebook — translating findings into documented, repeatable strategies for page-one placement
Design and execute low-cost organic traffic tactics: programmatic SEO, platform-native features, and digital partnerships...
Hungry to tell tasty stories and make people crave our dishes? We are a small F&B team focused on serving local communities and building memorable food moments, and we are inviting creative people into working with us at Dexrich Ayee.
You will build a consistent content system that grows our on-ground footfall and online reach. This role mixes hands-on content production with measurable marketing to bring our menu to life.