Conduct market, customer and competitor research to identify opportunities and improve marketing approaches.
Manage the Company’s presence across relevant platforms, including Facebook, Instagram, TikTok, LinkedIn and YouTube, prioritising channels suited to the target audience.
Develop and maintain a structured content and social media calendar....
Client relationships and account growth: Cultivate strong, long-term relationships with clients and business partners. Identify opportunities to deepen existing accounts and expand the scope of engagement over time.
Market intelligence: Stay well-informed on market trends, competitor movements, and developments in the influencer and social media space. Translate insights into strategies that keep empwr competitive and well-positioned.
Cross-functional collaboration: Work closely with internal teams to surface revenue opportunities, including production projects and PR activations for in-house talents. Ensure strong alignment between what is sold and what is delivered....
