Community Engagement: Manage online communities by responding to comments, fostering conversations, and ensuring the brand tone is consistently reflected.
Campaign Implementation: Lead the execution of digital campaigns from start to finish, aligning them with the marketing calendar and ensuring timely delivery.
Performance Analysis & Reporting: Track key social media metrics, providing insights and data-driven recommendations for optimizing performance and audience engagement....
Creative Excellence: Oversee the development of all marketing collateral, ensuring top-tier design and copywriting for both physical POSM and digital assets.
Performance Optimization: Monitor and analyze campaign KPIs to ensure maximum ROI, aligning with stakeholders across Sales, Tech, and Analytics to hit business goals.
Experience: 5 - 8 years of solid marketing experience, ideally within Media, FMCG, Retail, or Marketing Agencies....
Drive the implementation of company programs by developing action plans and directly motivating and instructing the store team to implement them to meet operational and organizational objectives.
Manages with integrity, honesty and knowledge that promote the culture, values and mission of BR.
Monitor and manages store staffing levels to ensure partner development and talent acquisition to achieve and maintain store operational requirement....
Drive YouTrip's social media strategy and day-to-day content planning, including platform strategy, content pillars, publishing calendar, caption writing, content ideation, community-facing content, and campaign amplification
Lead website and blog content planning, including SEO-led articles, product explainers, travel guides, educational content, and evergreen content that strengthens YouTrip's visibility and authority
Plan and execute EDM and in-app campaign content in collaboration with product teams, ensuring newsletters, campaign announcements, and promotional messages are clear, engaging, and conversion-focused...
Monitor the financial performance of IFM entities and projects, highlighting significant variances, potential risks and areas requiring management attention.
Coordinate and monitor monthly financial closing for existing entities and new SPVs under IFM projects, including occasional hands-on preparation of closing activities where required.
Prepare and review management accounts and supporting schedules and notes for the Profit & Loss Statement and Balance Sheet, ensuring accuracy and completeness....
You will adopt a data-driven approach to identify growth opportunities, working with Regional and Local Marketing teams to align on comprehensive marketing and CRM strategies and support new product launches.
You will be a Subject Matter Expert for the CRM team, engaging with key stakeholders to recommend best practices, experiment, scale up campaigns, and provide updates on CRM capabilities and priorities.
You will work with Creative and Product teams to ensure communications are on-brand and impactful by briefing communications for campaigns....