Use editing software for visual and video to meet project requirements
Manage and schedule social media content calendars to ensure consistent and timely posting
Monitor social media channels, respond to comments and messages, and engage with the online community Stay up-to-date with social media trends, best practices, and emerging platforms
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Manage social media accounts like TikTok, Instagram, and Facebook, stay updated with trends and create content, video to promote products on social media.
Weekly Responsibilities: Research social media trends and competitor activity. Propose content ideas during weekly brainstorm sessions. Assist with small ad campaigns (boosted posts, audience targeting). Support the Marketing Executive during photoshoots or content days.
Monthly/Project Responsibilities: Assist in planning and executing event promotions or activations. Provide administrative support: database updates, filing, reports. Prepare a personal internship project (e.g., campaign case study, final presentation)
Minimum SPM, Diploma atau Ijazah dalam bidang Pemasaran, Digital Marketing, Mass
Communication, Business Administration, Multimedia, Event Management atau bidang berkaitan.
Mempunyai pengalaman 1-2 tahun dalam bidang digital marketing, social media marketing, sales marketing, performance ads atau bidang berkaitan adalah satu kelebihan.
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Oversee the management and optimization of the Tractors Malaysia corporate website.
Review and approve website content updates, campaign pages, banners, and forms prior to deployment.
Coordinate with Sime Darby Group IT/Hastings Deering and external developers on website enhancements, performance optimization, and technical improvements.
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Develop and execute incrementality measurement studies to isolate true campaign impact, including A/B testing, holdout analysis, and matched market approaches for paid marketing campaigns.
Build and maintain Media Mix Modeling (MMM) frameworks to quantify the impact of paid marketing spend across channels, optimize budget allocation, and forecast campaign performance.
Design and conduct geo-lift studies to measure causal impact of paid marketing initiatives at regional or market levels, supporting strategic decision-making and ROI validation.
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Analyze the ads performance of ongoing and past projects to provide insights for future campaigns. To continuously observe and study trends in social media and community marketing.
Assist in tracking, creating, generating, analyzing, and presenting social media/performance reports.
Work collaboratively with various department team members in brainstorming, planning, and executing marketing campaigns/strategies.
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Develop content plans and posting schedules to ensure consistent and effective content publication.
Monitor and analyse the performance of social media content and marketing campaigns based on key metrics such as reach, engagement, leads and conversions.
Prepare digital marketing reports and provide recommendations to improve campaign performance.
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Currently pursuing Diploma or Degree in Information Technology, Marketing, Digital Marketing, Business, E-Commerce, Multimedia, Mass Communication or any related fields.
Position yourself for senior marketing roles by delivering repeatable improvements in ROI and conversion rates.
JobSummary
Ready to take digital campaigns from idea to impact? Join us as a Digital Marketing Executive and make measurable gains working with us at ARTIFICIAN SDN. BHD. We are a practical, close-knit team helping local businesses grow through clear, performance-focused marketing.
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