Collaborate with the content creation team to brainstorm innovative broadcast ideas, formats, and interactive elements that align with ShowTV Group's brand and marketing objectives.
Stay updated on the latest trends in online broadcasting, social media marketing, and digital content creation, and integrate these insights into coaching methodologies.
Conduct workshops and training sessions on effective use of social media platforms for promotion, audience interaction, and brand building related to online broadcasts.
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Promote products and services effectively through dynamic presentations and persuasive communication, highlighting key features and benefits.
Utilize social media platforms to promote upcoming live streams, interact with the audience before and after broadcasts, and share user-generated content.
Create compelling and visually appealing content, including short videos and graphics, to support live streaming initiatives and broader marketing campaigns.
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Customer Engagement
Event Hosting
Brand Promotion
Social Media
Content Creation
Public Speaking
Interpersonal Skills
Adaptability
Performance Marketing
Live Streaming
Create TikTok-style videos featuring product selling points, engaging hooks, scripts, visual direction, and basic video editing.
Monitor key video performance metrics, including views, CTR, watch time, engagement rate, conversion rate, GMV contribution, 6-second view rate, and livestream traffic.
Evaluate the reasons behind strong or weak video performance and recommend improvements to hooks, scripts, visuals, product positioning, captions, and posting schedules.
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Live Streaming
Product Knowledge
Salesmanship
Communication Skills
Engagement
Brand Promotion
E-commerce
Customer Service
Adaptability
Time Management
Content Creation
Collaborate with the marketing team to plan and coordinate live stream schedules, promotional campaigns, and product launches, ensuring alignment with overall marketing objectives.
Leverage knowledge of embroidery services, uniform tailoring, and T-shirt sublimation to effectively showcase product features and customization options during live sessions.
Analyze live stream performance metrics, including viewership, engagement rates, and conversion rates, to identify areas for improvement and optimize future content.
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Engage with followers: Respond to comments, direct messages, and mentions in a timely and friendly manner to build brand loyalty.
Monitor conversations: Keep an eye on user-generated content, mentions, and hashtags relevant to the brand or industry.
Support customer service: Address basic customer inquiries or concerns via social media channels, escalating more complex issues to senior team members.
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Video Production
Social Media Management
Storyboarding
Lighting
Audio Recording
Video Editing
Talent Management
Content Creation
Camera Operation
Digital Marketing