Experience: At least 1+ year editing direct-response ads for e-commerce or DTC brands (social media ads specifically. Not brand “cinematic” videos or YouTube content)
Identify and architect AI-enabled use cases across the data and application lifecycle, including data discovery, data quality, metadata management, engineering automation, code generation/testing, application modernisation and operational support.
Mine and analyse data from data sources to develop new products offering or drive optimisation and improvement of product development, marketing techniques and business strategies.