Own the web shop as the single point of accountability for catalogue, pricing, promotions, content accuracy and day-to-day performance.
Monitor site health daily and coordinate fixes with the web/IT vendor; plan and run seasonal campaigns and promotions; track weekly KPIs and report to management with actions.
Process all incoming orders from web, email, phone and WhatsApp from acknowledgement to fulfilment, invoicing and delivery confirmation; respond to enquiries and convert through upselling and cross-selling; coordinate with warehouse and couriers; handle returns, exchanges and complaints; maintain records in Shopify and sales CRM....
- At least 2 years of hands-on experience in performance marketing, growth marketing, or digital marketing, ideally within e-commerce, DTC, or retail.
- Proven experience managing paid media campaigns across Meta, TikTok, Google Ads, or similar platforms, with a solid understanding of audience targeting, budget management, and campaign optimization....
Education: Bachelor’s Degree in Marketing, Business Administration, Digital Media, Statistics, Information Technology, Business Information System or a related discipline.
Experience: Minimum 1 to 2 years of hands-on experience in CRM, Mobile App Marketing, Digital Engagement, or Loyalty Marketing.
Core Competencies:Proven track record in driving app user adoption, active engagement, and retention strategies.Strong familiarity with mobile app metrics (MAU, retention cohorts, conversion rate optimization).Direct experience in loyalty program management, gamification, and digital customer journeys.Basic understanding of cross-functional workflows (working alongside IT developers, marketing teams, and customer service ops)....
- At least 2 years of hands-on experience in performance marketing, growth marketing, or digital marketing, ideally within e-commerce, DTC, or retail.
- Proven experience managing paid media campaigns across Meta, TikTok, Google Ads, or similar platforms, with a solid understanding of audience targeting, budget management, and campaign optimization....
Strong expertise in performance marketing channels such as paid search (e.g., Google Ads), paid social (e.g., Meta, LinkedIn), and programmatic or display advertising.
Proficiency in analytics and measurement tools, including Google Analytics or similar platforms, with the ability to interpret data, build dashboards, and translate insights into clear actions.
Experience in campaign strategy and optimisation, including audience segmentation, bid and budget management, conversion rate optimisation, and A/B or multivariate testing....
Bachelor’s degree in Business, Economics, Analytics, Marketing or equivalent.
2–4 years of experience in business analysis, campaign analytics, growth or marketing operations (fresh grads with strong internships can be considered).
Strong analytical skills with the ability to interpret data and translate it into actionable insights and recommendations....
0–3 years of experience in inside sales, account management, business development or customer success; fresh graduates with relevant internship or part time experience are welcome.
Proven ability to build lasting client relationships through confident and effective communication.
Target-driven and persistent, with strong follow-up and ownership....