Reporting and Performance Analytics: Assist in data collection and tracking digital metrics, compiling paid media performance reports that supports business decisions
Cross-functional Collaboration within Marketing and with other departments on relevant campaigns, activities and partnerships, to ensure campaign operational efficiency
Campaign Execution: Accountable for the timely and accurate deployment of content and campaigns across all above-the-line and below-the-line platforms
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Gamification & Innovation: Develop creative approaches including gamified learning experiences that make AV technology concepts more accessible and memorable for different audience segments.
Dynamic Event Planning: Organise and execute community events, and roadshows that generate excitement and curiosity about AV initiatives whilst addressing public concerns in an engaging format.