Collaborate closely with the marketing and product teams to understand project requirements, target audiences, and key messaging, translating these into effective visual designs.
Maintain and evolve brand identity guidelines, ensuring all visual assets are consistent with the brand's aesthetic and voice across all touchpoints.
Manage and organize digital assets, including logos, images, and templates, ensuring easy accessibility and proper usage by internal teams.
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Support the development and execution of marketing campaigns by translating marketing strategies into actionable content and deliverables.
Supervise and guide graphic designers, photographers, and videographers to ensure consistent visual branding and timely delivery of creative assets.
Lead creative execution for marketing projects, including conceptualisation of campaign visuals, content direction, and execution of approved creative ideas.
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