Lead long term idea generation to fill 3-5 year pipeline
Select validated concepts and coordinate the ideas’ assessment to transform into winning concepts - initial screening, refinement of winning ideas, assessment and screening by Commercial and Technical experts, mock-up and bench prototyping, prioritization and selection of concepts for consumer test
Define commercial project charter and ensure execution of its disciplined approach in alignment with commercial team
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Lead long term idea generation to fill 3-5 year pipeline
Select validated concepts and coordinate the ideas’ assessment to transform into winning concepts - initial screening, refinement of winning ideas, assessment and screening by Commercial and Technical experts, mock-up and bench prototyping, prioritization and selection of concepts for consumer test
Define commercial project charter and ensure execution of its disciplined approach in alignment with commercial team
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To explain HLB product offering, product promotions and to pre-qualify prospect based on specific credit criteria
To ensure daily and monthly productivity target is achieved and exceed sales performance indicators set by management.
To maintain and uphold service standards ensuring it is complying to the compliance and consistency of Code of Conduct & Ethic policy in cards and personal loan acquisition effort at all times.
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Marketing Planning & Content Creation - Plan and execute content strategies, generate creative ideas, and develop engaging content for website and social media platforms to drive brand growth.
Events Management - Support event planning by designing booth backdrops, displays and promotional materials to enhance content for website and social media platforms to drive brand growth.
Events Management - Support event planning by designing booth backdrops, displays, and promotional material to enhance brand presence and visitor engagement.
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Ensure daily and monthly productivity targets are achieved, striving to exceed sales performance indicators set by management.
Maintain and uphold service standards, ensuring strict adherence to compliance, consistency, and the Code of Conduct & Ethics policy in all product offering efforts at all times.
Keep abreast of competitive issues, new products, and overall financial market trends.
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Strategically configure and manage affiliate SKUs, tracking links, and tiered commission structures while exercising rigorous control over allocated brand budgets.
Architect and drive high-impact affiliate activation strategies during peak campaign periods and live stream pushes, collaborating seamlessly with creative teams for optimal content distribution.
Define advanced target customer avatars and execute sophisticated audience setups (saved, custom, lookalike, and retargeting) for optimal and efficient media allocation.
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Team Coaching & Development: To ensure that coaching is consistently done with team members to drive individual improvement and skill enhancement.
Critical Account Management & Investigation: To be independent and proactive in managing uncontactable, run-away, bankruptcy, dispute cases, and suspicious activity accounts, escalating or working with the Team Lead/Manager to resolve matters amicably.
Dispute & Complaint Resolution: To proactively manage potential complaints before escalation and to escalate/manage all new, problematic, or potential complaints to the appropriate manager, ensuring all cases are handled within the Turnaround Time (TAT).
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