In this role, you will be the front-line face of ABB in the channel market, driving sales growth and building lasting partnerships with distributors, contractors, and system integrators. You will own the sales of ABB's innovative electrification products, systems, and solutions across designated market segments delivering qualitative and quantitative sales targets while driving market share growth, profitability, and customer satisfaction. As a trusted advisor to your channel partners, you will identify emerging market opportunities, develop solutions tailored to customer needs, and communicate ABB's value proposition with clarity and impact.
Driving sales growth and market penetration achieving both revenue targets and market share goals through strategic channel partner management and direct customer engagement in assigned segments (Building, Industrial, Data Centre, Factory).
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Lead the development of innovative, relevant, and cost-efficient below-the-line product marketing and acquisition programs with key business partners.
Program Execution and Stakeholder Management
Contribute constructively and creatively in the planning and implementation stages of programs and initiatives to drive maximum sales top-of-mind and awareness.
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Partner Acquisition & Ecosystem Leadership. Build, scale, and manage a diverse affiliate ecosystem, including major affiliate networks, KOLs, communities and publishers.
Data-Driven Performance & Optimization: Own core performance metrics across the funnel: CAC, LTV, ROI, activation rate, trading conversion, and GMV contribution.
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