Develop and oversee lead-generation campaigns, working closely with the Sales team to ensure marketing activities generate relevant and qualified leads.
Lead the digital promotion of product launches, events, webinars and other customer engagement initiatives.
Monitor and analyse campaign performance, engagement, leads and conversions, and provide recommendations to continuously improve marketing effectiveness.
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Design, manage and optimize communication strategies focused on attracting, retaining and engaging customers.
Conduct market research, analysis and interpretation of market data to have customer insights and trends as well as identify opportunity for growth and innovative campaigns.
Create, conceptualize and manage digital content for Sunway Money via social medias (Facebook, Instagram, YouTube, websites, etc.).
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Develop and oversee lead-generation campaigns, working closely with the Sales team to ensure marketing activities generate relevant and qualified leads.
Lead the digital promotion of product launches, events, webinars and other customer engagement initiatives.
Monitor and analyse campaign performance, engagement, leads and conversions, and provide recommendations to continuously improve marketing effectiveness.
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Write captions and marketing copy aligned with the company’s brand voice.
Monitor social media trends and suggest relevant content ideas, formats and opportunities.
Monitor comments, private messages and enquiries; respond to basic questions and coordinate sales, product or customer service enquiries with the relevant department.
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Diploma or Degree in Marketing/ Digital Marketing/ Business Admin/ International Business/ Information Technology/ Economic / Computer Science / Business Management/ Public Relation/ Mass Communication/ Psychology/ Human Resources/ Media Studies/ Creative & Design / Multimedia
Develop and oversee lead-generation campaigns, working closely with the Sales team to ensure marketing activities generate relevant and qualified leads.
Lead the digital promotion of product launches, events, webinars and other customer engagement initiatives.
Monitor and analyse campaign performance, engagement, leads and conversions, and provide recommendations to continuously improve marketing effectiveness.
...
Use editing software for visual and video to meet project requirements
Manage and schedule social media content calendars to ensure consistent and timely posting
Monitor social media channels, respond to comments and messages, and engage with the online community Stay up-to-date with social media trends, best practices, and emerging platforms
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Collaborate with vendors and assist the Project Manager to revamp the company website and company products, ensuring it aligns with brand identity and user needs.
Participate in design conceptualization, content development, and coordination with external and internal stakeholders.
Compile reports, check for content quality, and ensure timely delivery of website updates.
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Act as the primary lead for our PR agency, ensuring deliverables align with PSC’s strategic business goals.
Cultivate and maintain strong, strategic relationships with journalists, agency, bloggers, and key influencers to enhance brand visibility and secure organic media coverage.
Develop and implement comprehensive public relations strategies, press releases, media kits and communication materials.
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