Apply knowledge of paid advertising principles (e.g., audience targeting, campaign structure, performance metrics) to inform and enhance organic content strategy and audience segmentation decisions.
Collaborate with the marketing team to brainstorm and implement innovative organic marketing initiatives, staying up-to-date with the latest digital marketing trends, tools, and best practices.
Help maintain and update the company's social media and other digital assets, ensuring content is current, accurate, and optimized for search engines, AI Models.
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Digital Marketing Strategy
Content Marketing
Social Media Marketing
Analytics and Reporting
Campaign Management
Paid Advertising
Marketing Automation
AI
Social Media Marketing
Copywriting
Marketing Strategy
Campaign Management
Brand Awareness
Digital Marketing
Communication Skills
Creativity
Analytical Skills
Project Management
We’re looking for a proactive and creative Marketing Executive to support and execute Mykori’s marketing initiatives across digital, social media, outlets, and brand campaigns. You’ll work closely with the marketing team to turn ideas into effective campaigns that strengthen brand awareness, drive customer engagement, and support business growth.
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Evaluate the effectiveness of the marketing campaigns against the objectives set.
Reviewing current marketing campaigns and social media strategy and identifying strategic weaknesses and find solutions/ recommendations for improvement within the budget.
Plan and run marketing campaigns to promote brand awareness and recognition.
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You have the qualification so why does getting your first real opportunity still feel so difficult?
If you’re a fresh graduate, you’ve probably seen countless job listings asking for experience, skills, and confidence, things you’re expected to somehow already have.
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The Smart Series is seeking a creative, driven, and detail-oriented Marketing Executive to join our dynamic team. In this multifaceted role, you will play a pivotal part in supporting the marketing department, collaborating closely with our social media team, and executing integrated marketing campaigns that drive brand visibility and sales growth. This role blends strategic thinking, content creation, digital marketing, and hands-on execution, offering a great opportunity for growth in a fast-evolving industry.
Key Responsibilities:
Marketing Campaigns & Brand Support. Plan and execute marketing campaigns across digital and offline channels to drive brand awareness and sales. Support promotional campaigns, product launches, showroom marketing, and seasonal sales initiatives. Monitor campaign performance and assist in optimising campaigns based on key marketing metrics. Ensure brand consistency across all marketing materials and customer touchpoints Social Media & Content Creation. Manage social media platforms including Instagram, Facebook, TikTok, YouTube and XiaoHongShu (XHS). Create engaging content including captions, short-form videos, visuals, stories, and campaign assets. Assist in content planning, campaign ideation, and content calendars aligned with the brand voice. Stay updated on social media trends and platform best practices. Assist in copywriting, proofreading, and quality checks for marketing materials KOL & Influencer Management. Source, coordinate, and manage influencers, creators, media partners, and KOL collaborations. Assist in campaign briefs, product seeding, timelines, and deliverables. Track influencer campaign performance and engagement results Website & Digital Marketing. Update and maintain company websites, landing pages, and promotional banners. Support SEO, Meta Ads, Google Ads, retargeting, and digital marketing initiatives. Assist in campaign tracking, analytics reporting, and lead generation efforts. Work closely with the web development team on website improvements and marketing initiatives Coordination & Research. Coordinate with internal teams including sales, design, product, and customer service for cohesive campaign execution. Liaise with external agencies, vendors, media partners, and event organisers when required. Conduct competitor analysis, market research, and audience insights. Support exhibitions, roadshows, events, and promotional activities
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