Trendjacking & Community Engagement: Stay on top of viral trends, audio formats, and digital marketing shifts to adapt our product stories creatively; interact with viewer comments and questions on video posts.
Support the planning and implementation of paid social media advertising campaigns, including audience targeting, budget management, and performance tracking, to drive traffic and conversions.
Support the planning and implementation of paid social media advertising campaigns, including audience targeting, budget management, and performance tracking, to drive traffic and conversions.
Coordinates with the Area Director of Sales and Marketing and the AP Director of eCommerce and Digital Services to set ecommerce goals for their cluster/hotels
Maintain consistent brand identity across all communication channels. Coordinate with designers, photographers, and external vendors on marketing materials. Monitor online reviews and respond to customer feedback.
Collaborate closely with sales teams to create and implement marketing initiatives that align with business objectives, enhance customer engagement, and drive revenue growth.