KOL & Influencer Marketing:Build relationships with key food creators and reviewers forKOL marketing collaborations, media tastings, and promotional events.
Analytics & Performance Marketing: Track digital performance metrics, generate monthly reports, and provide actionable insights to optimize marketing budgets.
Campaign & Brand Ownership:Lead end-to-end multi-channel campaigns for seasonal menu launches, promotions, and new outlet openings across Meta, Google, andXHS (Little Red Book)....
Coordinate with the sales team to ensure marketing efforts align with sales objectives, contributing to business growth.
Assist in the planning and execution of marketing campaigns across digital, social, CRM, and offline platforms, with a focus on optimizing performance.
Analyze customer behavior and sales funnels to provide actionable insights that improve campaign effectiveness and the overall customer journey....
Partner with People & Culture and business leaders to translate their needs into analytics priorities, ensuring projects are aligned with business impact.
Bachelor's degree in a quantitative field (Data Science, Statistics, Information Systems, Business Analytics) or equivalent professional experience
Proven experience in a data analytics role, with demonstrated success in improving analytics capabilities or leading analytics projects. HR or people analytics experience is preferred...
Design, measure, and recommend A/B tests and multivariate experiments, including layout optimisation, UI/UX efficacy, algorithm effectiveness, and API performance.
Analyse clickstream and transactional data to uncover insights on user behaviour and drive product metrics. You will manage instrumentation for all feature releases within assigned tech families within the bank.
Develop self-serve solutions for stakeholders that are scalable and automated to handle a product environment....
You will design data specifications for new products, ensuring accurate data collection.
You will launch A/B and timeslice experiments, analyse results, and provide relevant recommendations.
You will conduct targeted analysis for specific products and operations, to find new business/product opportunities, define critical business metrics, and track them rigorously....
Audience Journey Optimization: Support reader and subscriber journey improvement across acquisition, retention, and recovery using EDM, web/app pushes, and web messages.
Project & Vendor Management: Manage end-to-end analytics initiatives, timeline constraints, dependencies, and vendor relations including operations, contracts, and billings.
A relevant Bachelor’s Degree or Postgraduate Degree....
Drive Experimentation: Shape hypotheses, test designs, and interpret A/B testing experiments to scale, iterate, or optimize digital product features.
Advanced Growth Analytics: Apply statistical methods, customer segmentation, propensity modeling, and churn analysis to identify growth opportunities across digital platforms.
A relevant Bachelor's Degree or Postgraduate Degree....
You will design data specifications for new products, ensuring accurate data collection.
You will launch A/B and timeslice experiments, analyse results, and provide relevant recommendations.
You will conduct targeted analysis for specific products and operations, to find new business/product opportunities, define critical business metrics, and track them rigorously....
Lead in the planning and administration of audit and DA assignments to achieve the objectives.
Analyse and identify key risks and develop appropriate audit programmes and tests for review and approval.
Conduct preliminary assessment of auditable areas; interview appropriate personnel; determine data requirement; accumulate, verify and analyse available data; observe actual practices and evaluate operational function....