Andorra Women And Children Hospital Hiring! Full Time Business Development - Marketing Manager in Selangor - Ricebowl

Role Purpose

Lead and grow both our *Business Development function and Marketing Team to drive patient volume, strategic partnerships, and brand leadership. You will be the driver of revenue growth and the custodian of the ANDORRA brand experience.

Key Responsibilities

Leadership & Team Management

1. Lead, coach, and develop marketing team professionals: Digital, Content, Events, CRM, and Designer

2. Set team KPIs, run weekly huddles, and ensure alignment to hospital growth plan

3. Build a high-performance, patient-centric culture rooted in "Wow Moments"

4. Manage marketing budget, agency partners, and campaign ROI

Business Development

5. Drive new patient volume: maternity packages, O&G, pediatric, health screening

6. Build and manage strategic partnerships: insurance/TPA, corporate clients, clinics, gyne/ob clinics, pediatricians, fertility centers

7. Identify and open new revenue streams: wellness programs, talks, community events

8. Achieve monthly BD targets and report weekly pipeline + results to CEO

Marketing & Brand

9. Plan and execute 360 campaigns: digital, social, community, doctor engagement

10. Grow brand awareness and patient NPS through storytelling and patient experience initiatives

11. Oversee hospital website, social media, CRM, and patient engagement programs

12. Lead hospital events: pregnancy talks, pediatric workshops, roadshows, open days

Requirements

- Education: Bachelor’s Degree in Business, Marketing, Healthcare Management or related field. MBA is a plus

- Experience: 10+ years in Business Development + Marketing, with 3+ years in a*leadership role managing a team of 3-5 people*. Healthcare, hospital, or medical aesthetics experience preferred

- Leadership Skills:

1. People Leadership: Proven ability to hire, coach, and retain marketing talent

2. Strategic Thinking: Can translate business goals into marketing + BD plans

3. Execution & Accountability: Data-driven, Multi-tasking, People Management, Project Management

4. Stakeholder Management: Comfortable working with Doctors, CEO, and external partners (corporate panel, insurer and other healthcare providers)

5. Brand Stewardship: Deep understanding of healthcare brand, trust, and patient journey

- Technical Skills: Strong in CRM, Digital Marketing - Multi Soc Med, Google Ads, event management, content marketing

- Values: Empathetic, decisive, and aligned with "By Women, For Women" mission

- Must be willing to work weekends for events/talks when needed

Benefits:

• Additional leave
• Cell phone reimbursement
• Free parking
• Health insurance
• Parental leave
• Professional development

Work Location: In person