Lead cross-functional alignment with product management, marketing & retail teams, both locally and at HQ, to execute marketing activities aligned with product strategies and GTM plans.
Conduct product and market analysis—including audience profiling, opportunity sizing, and competitor benchmarking—and translate insights into actionable strategies to improve ROI and marketing effectiveness.
Plan, coordinate, and supervise the development and localization of content marketing assets to ensure relevance and brand consistency.
...
Throughout the program, you will gain hands-on exposure to how a global technology business operates — from developing and positioning products, to growing sales channels, building the brand and understanding customers and the market.
As a Product Specialist, you will be responsible for managing an assigned ASUS product category — either NUC (Mini PC) or Consumer Laptop — covering product planning, market analysis, pricing, go-to-market execution, sales performance and product lifecycle management.
This is a business and commercial product management role, rather than an engineering or product development position.
Manage the assigned product portfolio throughout its product lifecycle, from product introduction and launch to end-of-life planning.
...
Conduct root cause analysis (RCA) on recurring or complex technical issues and work with relevant internal teams to identify rectification and preventive solutions.
Review product performance, repair, return and service data to identify technical trends, recurring issues and areas for improvement.
Prepare regular technical support, issue-tracking and product performance reports for management review.
...
