1-2 years of hands-on experience in digital marketing, performance marketing, or media buying.
Strong ad copywriting skills in English, paired with functional written fluency in Chinese (Mandarin) and Malay (ability to craft localized hooks and campaign copy).
Demonstrated experience operating ad managers (Meta Ads Manager, Google Ads, TikTok Ads Manager, or LinkedIn Campaign Manager)....
Digital Marketing
Performance Marketing
Media Buying
Ad Copywriting
Meta Ads Manager
Google Ads
TikTok Ads Manager
LinkedIn Campaign Manager
Shopify
Shopee
Lazada
WooCommerce
Magento
Klaviyo
Mailchimp
Google Analytics 4
ROAS
CTR
CPC
CPA
CPM
LTV
CAC
Data Interpretation
Communication
Minimum a diploma or degree in Marketing, Advertising, Media, Mass Communication, or equivalent.
At least 2-3 years of relevant working experience in advertising, marketing or related fields.
Proficiency in Mandarin, English and Bahasa Malaysia to effectively plan and execute advertising campaigns targeting Malaysia’s diverse audience segments....
Organized
Time Management
Multitasking
Purchasing
Administration Management
Microsoft Office
SAP
Event Marketing
English Language
Mandarin
able to adapt fast pace working environment
willing to learn
participate in events (bookfair/bookfest)
promotion planning
liaise with marketing team for activities
Campaign Planning: Develop and implement digital media buying strategies that align with client goals and objectives.
Media Buying: Execute and manage media buys across multiple digital platforms, including social media, search engines, display networks, and programmatic channels.
Budget Management: Allocate and manage budgets effectively to ensure optimal spending and maximum ROI....