Coordinate campaign calendars with marketing, onsite, performance marketing, and commercial teams to ensure alignment on key campaigns, launches, and events.
Review the data requests; assess scope and impact, set urgency and priority levels, allocate resources, and manage stakeholder expectations with clear timelines and updates.
Partner with the relevant Marketing teams to design and execute lifecycle marketing campaigns that increase member engagement and repeat purchase behaviour.
Develop multi-season and annual commercial plans in partnership with the Planning leadership, Category leadership, and Finance, ensuring alignment with company financial targets.
Revenue–Profit Trade-off Management — Evaluate and manage the trade-off between revenue growth and profitability across promotions, vouchers, and CRM segmentation, ensuring commercial activity delivers sustainable margins rather than growth at any cost.
Coordinate campaign calendars with marketing, onsite, performance marketing, and commercial teams to ensure alignment on key campaigns, launches, and events.
Coordinate campaign calendars with marketing, onsite, performance marketing, and commercial teams to ensure alignment on key campaigns, launches, and events.
Brand and Supplier Management: Build strong relationships with brands and suppliers, negotiate commercial terms, and secure competitive product, pricing, marketing, and stock commitments.