Strengthen and continuously improve AR processes, controls, and SOPs to enhance efficiency, scalability, and compliance
Drive timely month-end closing by ensuring all AR-related activities (reconciliations, aging reviews, provisions) are completed accurately and on schedule
Monitor AR aging and collection performance, proactively identifying risks and implementing strategies to optimize cash flow and reduce overdue balances
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Continuously test and optimize campaigns (A/B testing on creatives, targeting, and funnels) to improve key metrics such as CTR, conversion rate, and ROAS
Analyze campaign performance and customer behavior data to identify insights and opportunities for growth
Design and optimize end-to-end marketing funnels from awareness to conversion
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ANALYTICS & REPORTING• Prepare weekly and monthly marketplace performance reports• Analyze sales trends, best-selling products, conversion data, and campaign effectiveness• Present business insights and improvement strategies to management• Monitor advertising ROI and platform marketing performance
TEAM MANAGEMENT & LEADERSHIP• Lead and supervise marketplace operation team if assigned by management• Monitor team productivity, task execution, and campaign preparation• Provide guidance and support to team members to achieve department KPI• Ensure strong communication and teamwork across departments
GENERAL RESPONSIBILITIES• Maintain confidentiality of Company sales data, strategies, and operational information• Follow Company SOP, operational policies, and management instructions• Be flexible in handling additional tasks assigned by management based on operational requirements• Continuously stay updated with marketplace trends, e-commerce tools, and digital commerce strategies