Monitor daily campaign performance, manage budgets and bid, and make data-driven optimizations to improve ROAS, CPA, and CPL.
Track and analyze key metrics using Google Analytics (GA4), Meta Ads Manager, Google Tag Manager, and internal dashboards; prepare regular performance reports with actionable insights.
Manage pixel and conversion tracking setup, ensuring accurate attribution across platforms.
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You will collaborate with teams to identify and qualify new suppliers and subcontractors according to established company processes.
You will serve as the primary point of contact for all supplier-related topics, coordinating between project execution teams and various internal departments.
You will lead the negotiation and placement of purchase orders, ensuring that price, delivery, and legal terms are consistent with project needs.
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Collaborates with CRM, Commercial and regional teams to deliver seamless consumer experiences across paid, owned and lifecycle marketing channels.
Activates first party data to personalise communications and improve campaign performance across the customer lifecycle.
Manages digital campaigns from planning through execution, working closely with media and creative agencies to ensure timely delivery of high quality assets.
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